Cape Town’s hip-hop sensation, YoungstaCPT, has always been a trendsetter, both in music and style. Known for his distinct voice and authentic storytelling, Youngsta continues to break barriers by representing his community while making waves on the global stage. This time, he’s bringing his unique flair to the fashion world, fronting G-STAR’s  latest collection:

The Bend Jeans: A Revolution in Denim Design

At the heart of G-STAR’s latest collection is the Bend 3D Jean, an engineering marvel in denim. The Bend Jeans redefine what it means to wear denim, thanks to a cutting-edge 3D design. This unique silhouette is achieved through an additional panel at the inner leg and a deep dart along the hip, allowing the jeans to mold to the body’s natural movement. The result is a perfect blend of form and function, offering both comfort and an uncompromising fit.

Attention to detail is another hallmark of this design. The double coin pocket, featuring a distinctive shank button closure, adds a refined touch, while reinforcing G-STAR’s reputation for combining rugged utility with high fashion. 

Layered Denim: Elevated Urban Essentials

Pairing seamlessly with the Bend Jeans, G-STAR’s layered denim shirts deliver a bold yet refined twist on urban fashion. The clever mix of light and dark denim layers adds striking dimension, effortlessly blending style with practicality.

Where Innovation Meets Cultural Relevance

The Bend 3D Jean symbolizes the future of denim design, while YoungstaCPT’s influence represents the evolving identity of South African youth—bold, resilient, and ready to challenge global norms.